Walmart wonder lab is a virtual platform launched by Walmart for kids to play and test the toys online. This wonder lab allows kids to test toys online by staying at home through their electronic devices. If we see in terms of the pandemic scenario, Walmart Wonder lab is a great step to allow kids to play without stepping out of their homes. The site is designed as a way to safely test out toys amid the pandemic. For this project, Walmart has partnered up with Eko to create innovative and interactive contents from the kid’s point of view. It has toys like Harry Potter Wizard Training Wands, Nerf Laser Ops 2 Pack, Barbie Dream house, LEGO Creator Pirate Roller Coaster etc.
About Walmart
Walmart is a multinational retail company based in the United States of America and has various connections of supercenters including supermarkets and department stores. CEO: Doug McMillonFounder: Sam WaltonFounded: 2 July 1962, USAHeadquarters: Bentonville, United StatesRevenue: 55,920 crores USD as per the year 2021 Walmart has more than 11,200 stores all over 27 countries and other online platforms and is the largest company in the world when it comes to revenue.
About EKO
Eko is an interactive platform that allows the audience to create control and partner up with creators and other brands to make stories based on experiences. Eko studio is free for creators so they can use their creativity to craft their experiences. Eko creates innovative stories for the audiences to explore, and participate in live narrative settings. It helps create meaningful connections between you and the story. It also invites the audience to explore and influence the way stories are told. Co-Founder and Chief Executive Officer: Yoni BlochCo-Founder and Chief Product Officer: Tal Zubalsky Inauguration of Walmart’s Wonder Lab coincided with announcement of its 36 hottest toys for the 2020 holiday season. This served as a plus point to seek more attention towards the wonderlab. Some of the toys in Walmart Toy Lab are as follows:
Terra Sect RC
Air Hogs Supernova
Nerf Laser Ops 2 Pack
Barbie Dreamhouse
Imaginext Jurassic World Jurassic Rex
STEM Jr. Wonder Lab
PikMi Pops Surprise
Harry Potter Wizard Training Wands
Really Rad Robots Mi-Bro
Treasure X Single Pack
LEGO Creator Pirate Roller Coaster
Power Wheels Barbie Dream Camper
Sing & Spin Scooter Minnie
Hot Wheels Ultimate Garage
Fingerlings Hugs
Rideamals Scout Interactive Pony
Peppa Pig Funfair Playset
Incredibles 2 Jack Doll
Zoom Tubes Car Trax
Toys that express creativity among children:
Crayola Creative Fun Double Easel
VTech KidiZoom PrintCam
Fisher-Price 4-in-1 Learning Bot
Kinetic Sand Satisfactory
Toys for outdoor activities:
12V Jeep Gladiator Children’s Ride On
Monster Jam 24V Grave Digger Ride On
Jetson Hali X Luminous Extreme-Terrain Hoverboard
Fisher-Price Bounce Sational Bounce House
The list also covers aspects: From Movies like “Frozen Two,” to high-tech gadgets. From Disney Princess Vanity, to “surprise toys” like the L.O.L. From Surprise Play set, to “energy-burning” and “screen-free indoor entertainment.”
How does this Wonderlab work?
The Walmart Toy Lab Allows holiday shopping through online mode. Making playtime for kids more convenient. Suitable for parents in the busy season. Firstly, login to Walmart wonderlab website. Once you are on the page, kids can select a toy as per their preferences. Then click unbox the item. Kids can test and play with their toys once their toy is unwrapped. Parents need to input their own date of birth to prevent the kids from making their purchases.
Conclusion
Due to the pandemic, Walmart has partnered up with Eko to create innovative and interactive contents from the kid’s point of view. Walmart Wonderland is a virtual for kids to play and test the toys online. The site is designed as a way to safely test out toys amid the pandemic. It has a variety of latest toys for both boys and girls. Yes, Walmart Wonderlab is completely safe for kids as it allows access to parents before any kind of purchase. Almost everything can be tested through Walmart wonderlab. Toys like Hot Wheels Ultimate Garage to Barbie Dreamhouse can be tested on Walmart Wonderlab before purchase. There’s no age limit for Walmart WonderLab. Toys are already categorized according to different age groups.
